LOOPPLUGS
I've been given the opportunity to create an advertisement for a collaboration between Loop Earplugs and UFC.
Loop Earplugs utilize a patented acoustic channel and mesh technology to filter sound, maintaining crystal-clear audio quality while reducing volume.
Teaming up with UFC, this collaboration aims to enhance the stadium experience by minimizing loud noises, allowing audiences to fully enjoy the show without risking damage to their ears.
BEAUTY SHOTS
MOODBOARD
MODELING LOOP EXPERIENCE PLUS
EXPERIMENTED COLORWAYS
I chose the initial colorway as it mirrors the iconic UFC logo, featuring white lettering against a striking red backdrop.
STORYBOARD
I aimed to employ dynamic title designs that capture the animation energy of Loops and the adrenaline-fueled intensity of UFC fights.
EXPERIMENTED TYPOGRAPHY
CONCEPT
I selected stock images from pexels.com and implemented an abstract outline/glow effect, inspired by the aesthetic commonly seen in UFC posters.
